Xiaomi India has taken a significant step towards strengthening its commitment to manufacturing in India by partnering with Optiemus Electronics Limited (OEL). This strategic collaboration is specifically aimed at advancing the field of Artificial Intelligence of Things (AIoT) and commences with the localization of wireless audio products.
Empowering ‘Make in India’ Initiative with Localized Audio Product Manufacturing Xiaomi, in conjunction with Optiemus Electronics Limited (OEL), has initiated the local production of its first audio product at the OEL factory located in Noida. This partnership not only showcases Xiaomi’s dedication to fostering India’s economic growth but also highlights their efforts to generate employment opportunities and promote domestic manufacturing through operational expansion and collaborations with local industry leaders.
Driving Domestic Value Addition As part of its vision, Xiaomi aims to achieve a significant increase of 50% in domestic value addition for smartphones over the next two years. This commitment underscores the company’s unwavering focus on delivering high-quality products while actively supporting the growth of domestic manufacturing in India, thereby ensuring technology accessibility for the masses.
Advancing Technology Accessibility for All With a strong emphasis on democratizing innovation, Xiaomi India is determined to introduce cutting-edge technology to the Indian market at affordable prices. This partnership further solidifies Xiaomi’s position as a key player in the Indian electronics industry and reinforces their commitment to bringing advanced technology within reach of every Indian consumer.
Muralikrishnan B, President of Xiaomi India, expressed his satisfaction with the partnership, stating, “We are delighted to collaborate with Optiemus Electronics Limited for the local production of our products and parts in India. This initiative will enable us to offer high-quality devices at fair prices. Our aim is to expand this manufacturing model to different product categories in the future.”
Nitesh Gupta, Director of Optiemus Electronics Limited, also commented on the association, saying, “We are pleased to work with Xiaomi India and contribute to the local production of their products. Xiaomi is a reputable and influential company in the Indian electronics market, known for its new and amazing technology. This collaboration showcases the growth and capabilities of Optiemus Electronics. We are committed to providing exceptional value by utilizing our state-of-the-art facilities to manufacture Xiaomi products.”